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EcclestonLabs

Google Ads agency · London SW1

Google Ads that pay for themselves.

PPC management for businesses where one customer is worth hundreds or thousands. We find the searches that turn into customers, cut the ones that waste money, and make sure every enquiry gets a reply in minutes.

Growth plan £995 a month, plus ad spend paid directly to Google

What you get

Free account audit

We go through your current campaigns line by line and show you which searches are bringing customers and which are burning budget.

Built around buying searches

Campaigns targeted at people ready to spend, with negative keywords to keep out researchers, job seekers and bargain hunters.

Landing pages included

Ads send people to a focused page for that exact service, not your homepage, which usually lowers your cost per enquiry.

Proper conversion tracking

Calls, forms and bookings tracked back to the keyword that produced them, so decisions are based on customers, not clicks.

Tuned every week

Bids, keywords, ads and budgets reviewed weekly. You get a short monthly report showing leads, cost and customers won.

AI follow-up on every lead

Paid enquiries get answered within minutes, day or night, so the leads you pay for do not go cold while you are busy.

Prices

Growth
£995/moGoogle and Meta ads, landing pages, AI follow-up and monthly reporting. Three-month minimum, then rolling.
Ad spend
Your budgetPaid directly to Google from your own account, so you always see where it goes. We usually suggest at least £1,000/mo.
Performance
After 90 daysOnce your cost per lead is proven, switch to a lower fee plus a fixed price per booked appointment.

All prices exclude VAT.Compare all services

Google Ads management by industry

How it works

  1. Free audit

    We look at your current website, ads and enquiry handling, and show you where leads are slipping away. In person in London, or on a video call.

  2. Launch in two to three weeks

    Website, ads or follow-up built and tested. You approve everything before it goes live.

  3. Improve every week

    A short report each month showing leads, cost and customers won, and a call to agree what to change next.

Questions

How much should I spend on Google Ads?

It depends on what a click costs in your sector and what a customer is worth to you. As a rough guide, we suggest at least £1,000 a month so there is enough data to improve quickly. We will give you a recommendation in the free audit.

Do I keep my Google Ads account?

Yes. Campaigns run in your own account, which you own and pay Google for directly. If you ever leave, everything stays with you.

Why is there a three-month minimum?

New campaigns need six to ten weeks of data before they settle. The minimum makes sure we have time to get results before anyone judges them. After that it is rolling monthly.

Can you take over an existing account?

Yes. We will audit it first, keep what is working, and restructure the rest without losing your history.

Do you manage Google Local Services Ads or Maps ads?

Yes, where they suit your business. We will tell you in the audit whether they are worth it for you.

Also from Eccleston Labs

Book your free audit.

Thirty minutes, no obligation. Answer a few quick questions and we'll come back with honest advice and a clear plan.

154 Buckingham Palace Road, London SW1W 9TR
Working with clients across the UK
What can we help with?

Choose all that apply.

What would help most right now?
How big is the project?
What would you like built?
What do you need for your brand?
What budget do you have in mind?

A rough one-off figure is fine. It helps us suggest the right approach.

When would you like it live?
Roughly what is one new customer worth to you?

This tells us what you can afford to pay for a lead, so our advice is realistic.

What could you spend on ads each month?

Paid directly to Google or Meta, on top of our fee.

What kind of content do you need?
Is this a one-off or ongoing?
What do you most want to see?
Where do you most want to be found?
How many enquiries do you get each month?
Where should we send your audit?

We reply within one working day. No spam, ever.

We only use your details to reply to this enquiry. See our privacy policy.

Book a free audit