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EcclestonLabs

For wedding businesses

More booked dates from couples who are a good fit

Couples plan a wedding over a year or more, and the big decisions, venue first and then photographer and planner, tend to happen early. They contact lots of suppliers, compare packages and expect quick, personal replies. We build the websites, ads and follow-up that turn those enquiries into viewings, calls and booked dates.

A wedding booking can often be worth £1,500 to £5,000 for a photographer or florist, and £10,000 to £40,000 or more for a venue or full planning service.

What your customers search for

  • “wedding venues london”
  • “wedding photographer london”
  • “barn wedding venues near me”
  • “wedding planner london”
  • “wedding florist near me”
  • “bridal shops near me”

Why it's hard to win customers online

Couples enquire with everyone

It is normal for couples to message many suppliers at once. Slow or generic replies lose out to suppliers who answer quickly with availability and a personal tone.

New enquiries peak when you are busiest

Lots of couples get engaged over Christmas and New Year, and enquiries continue through the summer, when you are busy delivering weddings every weekend and have little time to reply.

Directories take a cut and set the frame

Wedding directories bring enquiries but charge for it and show you in a grid of competitors. Your own website and ads let couples see your work on your terms.

Advertising rules we work within

Since April 2025, UK consumer law has explicitly banned fake reviews and requires unavoidable charges, such as a mandatory service charge, to be included in the headline price. That matters for venues and suppliers who quote packages online. We build pages and ads that show prices fairly and use only genuine reviews.

How we help wedding businesses

Questions

Will the AI sound like us?

It is set up with your tone, packages and common questions, and we review real conversations with you during setup. Couples who want a personal answer on something specific are handed to you.

Is this worth it for photographers and florists, or just venues?

It works for any supplier where a booking is worth a meaningful amount and couples compare several options. Smaller suppliers often start with AI follow-up alone, from £249 a month plus a £495 setup fee.

Should we stop paying for wedding directories?

Not necessarily. Directories can still bring enquiries. Your own website and ads give you a channel you control, and comparing the cost per booking from each helps you decide where to spend.

What does a full campaign cost?

Our Growth plan covers Google and Meta ads, landing pages and AI follow-up for £995 a month plus ad spend, which you pay directly to Google and Meta. Websites are quoted per project.

Other industries

Book your free audit.

Thirty minutes, no obligation. Answer a few quick questions and we'll come back with honest advice and a clear plan.

154 Buckingham Palace Road, London SW1W 9TR
Working with clients across the UK
What can we help with?

Choose all that apply.

What would help most right now?
How big is the project?
What would you like built?
What do you need for your brand?
What budget do you have in mind?

A rough one-off figure is fine. It helps us suggest the right approach.

When would you like it live?
Roughly what is one new customer worth to you?

This tells us what you can afford to pay for a lead, so our advice is realistic.

What could you spend on ads each month?

Paid directly to Google or Meta, on top of our fee.

What kind of content do you need?
Is this a one-off or ongoing?
What do you most want to see?
Where do you most want to be found?
How many enquiries do you get each month?
Where should we send your audit?

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